Here is why Facebook is probably one of the most powerful marketing mediums in the world today.
- Huge Market - there are over 700 million users on Facebook (and growing by 400,000+ per day)
- Know Your Prospects – People tell you exactly what they are interested in. Make life easy for you.
- Groups & Pages – like-minded people gather in groups and through fan pages
- Organically Viral – everything anyone does shows up on their new feed. Very powerful.
- Everyones On FB – the average user spends 55 minutes a day online and has 130 friends. Isn’t that awesome?
- World Of Connections – what I mean by that is Facebook is set up for people to reach out to each other. People WANT to connect and share information. This is the basis of all social media.
Facebook MLM Marketing Tips |
Don’t be one of those people who keep spamming on every wall. It will cost you in the long run.
FACEBOOK MLM TIPS
1. It’s All About Building Relationships
Set your intention and goals when starting your Facebook campaign that you are there to build long-term, mutually beneficial relationships with people. You are there to connect, to provide value in the marketplace and actually get to know people.Facebook is completely transparent. If your goals are not congruent, marred with self-serving actions or inconsistent…people will know. Just be smart and be real. In today’s world of social media, good news and bad news travels very fast.
2. Spruce Up Your Personal Profile
If you truly want to use your profile for business, then you need to make it reflect your brand. This doesn’t mean that you need to remove all of the personal information, quite the contrary, but you do need to be conscious of it.If there are photos of you from Mardi Gras “getting your beads on,” you may want to think twice about that. If you are constantly sending pillow fights, horoscope info, pixie dust and fairy godmother apps to people, you may want to shift the use of your time.
Sit down and spend some time crafting your message. What do you want people to know about you and your business. You need to connect people to you as a person and you as a business leader.
3. Your Profile Photo/Timeline Image
I see this so much it needs it’s own bullet point. If you really want to build relationships based on trust and mutual respect, you need a good picture where people can clearly see your face.This is the number one reason people accept friend requests. Get a good, professional photo. At the very least, get a really clear, well lit one.
I know you love your kids, but don’t use them as your profile pic unless you are in it. (more on this later)
4. Share Only Relevant and Purposeful Content
Yes, occasionally we will care if you just dropped the kids off at school or that you just got out of the shower, but we don’t need a play by play of stuff that is meaningless.5. Strategically Grow Your Friends List
There are two ways to go about growing the number of friends you have on Facebook…randomly or strategically. Since we are talking about business, let’s choose strategically. Random is generally not a good strategy for business.Decide what your interests are and what niche your business is in then seek out Influencers in those markets. Find groups that are of interest, join the group and reach out to the administrators and officers of that group to build relationship with them.
6. Participate In Conversations
Social media is, after all, about being social. Go engage with other people and comment on their stuff. “Like” their post if you like it. Forward their dialogue. Help them, genuinely. Be of service.Recommend friends & invite people to groups. Be that connector and facilitator of relationships and you will be rewarded time and again.
7. Manage Your Time Wisely
You may have heard Facebook referred to before as “Crackbook,” because of its addictive nature. If the ‘average’ user spends 55 minutes a day on it, imagine what some people are doing. You need to be very strategic (there’s that word again) with your time or you will find yourself sucked into an endless world of comments, pokes, applications and notifications.See You at the Top of Your Dreams!
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Take up one idea. Make that one idea your life - think of it, dream of it, live on that idea. Let the brain, muscles, nerves, every part of your body, be full of that idea, and just leave every other idea alone. This is the way to success.
Swami Vivekananda
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